Basically, contracting equals fraud. Contracting equals diminished quality, diminished product, diminished customer service, diminished satisfaction, diminished lifespan, diminished value, diminished society. Society is diminished by the institution of contracted labor. Fuck contracting. It’s a way to cover your ass at the expense of workers, i.e., people who actually do work in the world as opposed to sitting on piles of money and making phone calls and pushing buttons. Contracting is a way for cowards, ignoramuses, and the lazy and recalcitrant to avoid responsibility and legal liability.
I’ll take this perfect opportunity to say how disappointed I am about however one would describe this situation with Colin Kaepernick and Nike.
Yes, selling out is actually a thing. It never went away. And it has always had the same significance.
Pop culture for decades seems to have decidedly and wholeheartedly endorsed selling out, cashing in, etc., making it seem okay or even necessary. Well it’s not. Almost nothing is absolutely necessary.
Everything you do is a vote. Perhaps the most meaningful votes these days involve how you spend your money. When you spend your money on a product or service you are not merely conducting a transaction. You are materially supporting the ability of the entity with which you are conducting commerce to sustain itself.
Maybe I should have used the word “visionary” instead of “genius” in this article’s title. That would have been much more sarcastic. 🙂